Add all pertinent information for your category type. For example, a restaurant could input whether or not they accept credit cards, allow dogs, have Wi-Fi, offer takeout, parking, and more. More business info section: This section includes additional information relevant to your category or categories.Your website address: Make sure your website URL is accurate.Include a phone number, an email, and any other contact methods routinely used. Contact information: Give visitors a way to contact your business should they have questions, want to book a service, or make a reservation.Be sure to also update any holiday hours, as some users may be looking to see if your business is open at these times. Hours: Ensure the hours listed reflect your actual hours of operation.This is key as Yelp shows a map pinpointing its location on your profile and gives users the option to get directions to this address. Location: Input your company’s physical address if it’s a business customers normally visit in person, such as a restaurant, retail store, or coffee shop.Be sure your profile is linked to the most appropriate categories so users can find your listing when they browse Yelp. Categories: Link every Yelp business profile to specific major categories with a maximum of three categories allowed per business.However, if your business had a pre-existing profile, check to be sure your business name was input accurately after claiming it. Business name: If you just created your business profile, this section will be all set.Here are the nine sections to complete in your Yelp business profile: Then, add at least five photos representative of your business. This includes your company’s physical address (if applicable), website URL, hours of operation, contact information, and a detailed description. Yelp for Business allows you to register your business for free.Īfter creating a business profile, complete it by providing as much information as possible about your company to optimize the chance of someone finding your business profile on Yelp. If not, create a new profile by navigating to the footer, clicking the “Claim your Business Page” options, and following the steps to build your business page. To do this, start by searching for your business on Yelp using the search bar. Claim or Register Your Yelp Business ProfileĬheck that your business is not already on Yelp before creating a new profile. From building and optimizing your business profile on Yelp to managing it, here are six steps to maximize your return on investment on Yelp: 1. Setting up an account and using Yelp is easy-and it’s free unless you add paid options or advertising to extend your reach on the platform. Then check the categories of the businesses that appear in the search results. To do this, visit and type keywords related to your business in the search bar. If you don’t see a main category that seems to fit your business, try searching Yelp for business services your company offers. General services (e.g., computer repair, pet grooming).Professional services (e.g., accountants, consultants, legal services, caterers).Auto services (e.g., auto repair, detailing, dealers, towing).Home services (e.g., contractors, electricians, plumbers, home cleaners, movers).Here are some of the main business types Yelp is right for: In turn, these reviews drive sales to businesses using Yelp most effectively. Thus, using Yelp for businesses can be a very powerful―and even free―tool for local businesses that want to get found online.Įvery day, people publicly share thousands of opinions and ratings of local businesses, from restaurants and comedy clubs to pet grooming, contractors, and home cleaning services. Over 80 million people visit Yelp monthly looking for businesses, and 57% connect to a business found on Yelp within a day. Yelp is one of the most trusted online business directories when it comes to reviews. Visit Yelp What Types of Companies Should Use Yelp for Business To use Yelp for business effectively, build your free profile, respond to all reviews and inquiries, and use enhanced features and ads to attract customers and grow sales. Consumers use Yelp to find local businesses across various categories, such as restaurants, bars, shopping, entertainment, electricians, plumbers, contractors-and just about any other local service. Yelp is one of the largest user-generated review sites.
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